As we head towards a new year, and a new decade, it’s commonplace to look ahead and make predictions about the future and what changes we can look forward to. Whether it’s little changes or major shifts in public opinion, the start of a new decade is a great time to get ahead of the game and spot future trends.
The 2010s can be characterised by political instability and economic uncertainty especially in the past 3 years. With Brexit and the UKs relationship with Europe dominating politics, cautiousness for businesses and the consumer is at an all-time high. Whilst the strain on people’s pockets has undoubtedly increased, many consumers are enjoying the use of Contactless payments and budgeting for the week. That means, for your business, the cost of equipment, stock and goods is more important now than ever.
In a growing trend over the last 12 months, Brits are moving away from complex recipes and are going back to basics – With Rice, Grain and Vegetables being popular side dishes. In the Beveridge industry, however, evidence suggests that the opposite is happening. Sales at Starbucks have risen in their more “Obscure” drinks as choice and variety flourishes and, whilst Food may be becoming simpler, people are still fond of flavoursome drinks.
Health Food And Drink
The Health Food craze has exploded over the past few years and is now big business. Health-conscious consumers are now looking to find convenient ways to satisfy their hunger and boost nutrition whilst also fitting their diet around their lifestyle. An interesting example of this trend can be examined by looking at the rise of Vegans and Vegetarianism in the UK. There were reportedly 500,000 Vegans in the UK in 2016 with the number rising to 3.5 million in 2019.
At Dream Cream, they understand that the trends all point towards a smarter, more engaged and switched-on consumer. People want affordability and are budgeting more than ever, which is why their Cream Chargers are among the most affordable in the UK.